The Currency of Today’s Leader is Focus. Here’s How to Get It
Aug 22, 2025
Lately, I’ve been paying attention to the undercurrents in conversations about change and transformation. Three themes keep coming up:
- Focus isn’t about being proactive anymore.
- The era of “big bang” transformations is over.
- Adaptability is becoming career-defining.
Today, I would like to discuss the first point: focus. Because when you’re moving fast without clarity, effort doesn’t equal impact. That’s why I’ve decided to release publicly, for the first time, a method and toolset I’ve only shared within the Transformation Leadership Institute's Inner Circle Community.
Too often, leaders tell me:
“I am too busy and there is a lot to do"
or ”I am not sure what would be the most impactful thing to do right now"
But here’s the truth: busyness isn’t the enemy. Misplaced focus is.
That’s why I created the Intentional Focus Masterclass.
This isn’t theory. It’s a practical, 90-minute working session designed to:
- Show you the framework that cuts through the noise and makes clarity repeatable.
- Equip you with your own AI PowerUP Companion, trained on the Intentional Focus method, available 24/7 to guide you before a workshop, a high-stakes meeting, or when your program is at risk of stalling.
- Give you lifetime access to the masterclass recording, workbook, and bonus slides so you can return to it anytime you feel stretched thin.
Bonuses you’ll also receive:
- A 7-day free trial of the MindShift Program & Community – with live office hours (next one is on the 4 Sept), modern courses for change leaders, and a community to keep you in the conversation.
- Extra use case slides that map real-world use cases of the Intentional Focus framework in action.
📅Masterclass Date:
📅Option 1
Friday 29 August, 1:00 PM AEST (Sydney time)
Perfect for APAC / MENA timezones
📅 Option 2
Tuesday 2 September, 8:00 PM AEST (Sydney time)
Perfect for US / EU timezones
💳Price:
Only A$99 one-off*
➡️➡️➡️ Get all the details and register here:
https://www.tl-institute.com/intentional-focus-masterclass
*Free for Elevate & Inner Circle members of TLI - reach out via email for your discount code.
What if I can’t make it live?
You’ll get the replay and all materials with lifetime access.
How can I ask questions after?
You’ll be able to post questions inside the MindShift community during your free trial, or email me directly.
Is this only for consultants?
Not at all. It’s for anyone leading or sponsoring change in high-stakes environments, whether you’re a transformation consultant, change leader, program director, business sponsor, or senior leader under pressure to deliver results.
This isn’t about doing more.
It’s about finally getting clear on what matters most, and moving with focus, not frenzy.
👉Register here for the Intentional Focus Masterclass
https://www.tl-institute.com/intentional-focus-masterclass
Til Next week,
Jess Tayel
Founder of the Transformation Leadership Institute and People of Transformation membership & community.
Enable Organizations to Become Future Fit Through their Transformations & Change efforts.
Elevate Change & Transformation high-performing leaders to soar above the sea of sameness and achieve new heights in mastery, influence, & impact without the drag of going solo or slow progression.